Why these Manchester City criticisms don’t really add up
After being crowned as Premier League champions at the end of last season, Manchester City were roundly criticised, namely by supporters of their rivals Manchester United, that Roberto Mancini’s side had ‘bought the title’, but does this claim stand up to closer scrutiny? Do United really have that much of a sound footing when it comes to talk of success being directly linked to money?
Since the Premier League’s inception in 1992, Manchester United have spent upwards of £15m on 12 separate occasions on the following players – Veron, Ferdinand, Rooney, Carrick, Anderson, Hargreaves, Van Nistelrooy, Berbatov, Valencia, Young, Jones and De Gea.
Now there’s nothing scientific to this cut-off point, but I think is a fair summation of what a big transfer has been for the best part of the last 10 years at least, not huge, but out of the realms of the majority of teams in the top flight, particularly in terms of consistency. Of course, given the context of the period, the deals involving Saha, Stam, Yorke, Kagawa, Nani and Cristiano Ronaldo were all pretty sizeable too.
The school of thought is that Manchester United are able to operate on such a sphere due to their prolonged spell at the top and the success that they’ve enjoyed in the process. They’ve only really been spending that amount of money since 2001-2, preferring to utilise home-grown talent and operate within their means (which they still do, to be fair to them, but for different reasons) up until that point.
Since the Premier League began, the club have spent £501m and recouped £310m from their dealings in the transfer market, which gives them a net spend of £190m, which spread over 21 seasons comes in at £9m per season which seems a very reasonable amount given their huge success. Even when you take out the hugely distortive figure of the Cristiano Ronaldo sale of £80m, the net spend is still a respectable £270m which works out at £12.7m per season.
Let’s take a look at Manchester City now then, bearing in mind that the club haven’t competed in the Premier League anywhere near as frequently, but they’ve been regular members since 2002. In that period they’ve spent £649m, recouped £175m for a net spend of £473m a huge increase on the figures mentioned above to do with United.
Using the same loose barometer for transfer activity, Manchester City have spent upwards of £15m on 16 separate occasions on the following players – De Jong, Robinho, Jo, Lescott, Toure, Adebayor, Tevez, Santa Cruz, Dzeko, Milner, Balotelli, Kolarov, Silva, Yaya Toure, Nasri and Aguero. Sizeable fees have also been forked out on Bridge, Bellamy, Wright-Phillips, Barry and Boateng in that period.
There’s clearly a more scattergun approach at work here as best typified by the fact that the club have had three managers in five years. People often forget the gradual period of investment that the club had prior to Abu Dhabi’s takeover in September 2008. They spent £45.8m the summer before under Sven Goran Eriksson and Thaksin Shinawatra before the real bug bucks were spent under Mark Hughes.
It’s only really now that you begin to realise how poor Mark Hughes spent while he was at the club keeping in mind the resources that he had available to him at the time. He spent a staggering £127m in 2008-9, but only Vincent Kompany (£6.7m), Nigel De Jong (laughably bought for £16m with just six months left on his contract) and Pablo Zabaleta (£6.5m) played any sort of part during their title success last season, while Joe Hart was bought for a pittance two years before for £600k from Shrewsbury.
Indeed, the club have spent £141m on players since 2008-9 which weren’t at the club last season, either being loaned elsewhere or having since been sold since, so they played no part at all during their title success, which is being extremely kind to Kolo Toure at the same time. The sheer level of mis-management and wasted resoruces is astonishing. It makes the often used figure of £528.6m that the club have spent in the past five years somewhat irrelevent without the context of the managerial change and the fact that half of those signed no longer play for the club anymore.
It would seem churlish to discount this period altogether, though, because the Robinho move in particular helped to create the conditions by which they could then move for the likes of Aguero, Silva and Tevez later on. However, in terms of the impact that they had out on the pitch, it’s pretty threadbare, which is essentially what we are talking about when we talk about them having ‘bought the title’, because otherwise if you’re just lending to the wholesale purchases of every player that’s walked through the door since 2008 and it loses all perspective.
Since taking over in December 2009, Roberto Mancini has spent £237m on 16 different players, which seems a fairer figure to use to judge their title success by, because it’s only since then that they have become a genuine threat to Manchester United. The significant outlay was needed to bridge the gap, they couldn’t afford to wait, so to speak, and planning methodically over the course of a number of years in the way Manchester United had done wasn’t a realistic option. Ferguson has still spent about £120m himself in that period, hardly small change as a standalone figure.
But at the same time, football has changed since those days, long ago in fact and while Manchester United may not set market trends with concerns to the fees that they pay, rather they keep up with them, they can hardly plead poverty themselves over this period. Is what Manchester City are accused of doing really that different to what Manchester United have been doing to the rest of the league, Chelsea aside, this past decade?
You can’t have success without money, every league title since the dawn of time has been built upon the club in question being able to attract top talent at a cost, but at the same time, having money doesn’t neccessarily guarantee success. Sure, Manchester City could afford to indulge in the transfer market and speedily replace expensive flops that perhaps Manchester United couldn’t, but it’s been as much of a hindrance as a help to them as they’ve had to muddle through with players constantly trying to bed into the club and gel and a high turnover of players is never conducive to success.
Going further back, in 1987, manager Sir Alex Ferguson signed Brian McClair and Steve Bruce for £1.75m, a significant outlay. A year later, he spent roughly the same on Mark Hughes. A year after that, he made spent £2.5m on Gary Pallister, who was at the time, the most expensive defender ever. They have broke the British transfer record fee on three separate occasions over the past 20 years, spending £7 million on Andy Cole in 1995, £28.1 million on Juan Sebastian Veron in 2001 and £29.1 million on Ferdinand in 2002.
It does come across as slightly hypocritical, Manchester United fans moaning about another club spending big money, but at the same time, entirely understandable. They’ve never spent the amount that City have in such a short space of time before, but does that make their market dominance over a longer period any more palatable? For the other teams in the top flight, probably not.
Blackburn, Arsenal and Chelsea before City have all spent big at different periods while Liverpool have been consistently up there in terms of net spends for quite some time. To talk wistfully about the days before football was dominated by money is absolute folly, it’s played a huge part for the best part of the last two decades, except the wealth is now more extreme, hence the Financial Fair Play rules being instigated in an attempt to counteract the billionaire play-thing owners of the last seven or so years.
In light of the fact that Manchester United bid up to £27m on Brazilian starlet Lucas Moura, a 19 year-old international with less than two years experience, does mean that the moral high ground does start to evaporate beneath their feet. You could argue that they are merely trying to keep up with Manchester City and Chelsea now, but that’s approaching it from the perspective of the rich vs the super rich, something which the likes of Everton, Newcastle and Aston Villa, three pretty big clubs themselves, can only dream of and it’s difficult to feel sympathy for any of the parties involved, to be perfectly honest.
For example, if you take a look at the two side that line-up in the title-defining clash at the Etihad Stadium last season, using the universally accepted fees for each player, there’s not an awful lot of difference between the two teams. Manchester City’s starting line-up cost roughly £178m, while Manchester United’s cost around £148m. Adjusting these figures for the players which came off the bench, and City again lead by £219m to £181m, and when you factor in the entire bench and starting line-up, it’s around £286m to City and £220m to United. This is hardly the prince vs the pauper, so all the holier than thou stuff really has to stop.
Cries of Manchester City’s title success as being ‘the death football’ are seriously wide of the mark. It’s been dying for a long time now. Nevertheless, credit must got to Mancini for sorting out the mess that Hughes left behind and winning the FA Cup and then the Premier League. He’s bought the right sort of players (a skill in itself) at the right time to mount a challenge and potentiall usurp Manchester United as the dominant force in the English game.
Of course, Manchester United have had to cut their cloth accordingly due to the suicidal amount of debt leveraged onto the club by the Glazer family, but seeing as football didn’t start in 2005, the same context has to be applied to the Abu Dhabi takeover in 2008 and the Premier League boost in 1992. Over a longer period, Manchester United hardly stand up to closer scrutiny when it comes to the claim of having ‘bought the title’, but at the same time you wouldn’t begrudge them of their success or say that they haven’t been deserving of it either.
They may be the biggest losers of sheer scale of the Manchester City investment in the short-term, but over the long-term, they’ve been just as guilty. For those of us with longer memories than the beginning of the Premier League, it’s worth taking a look at the wider picture, because while City have set a worrying trend of their own, Manchester United have been setting their own trend for quite some time. Without trying to come across as too self-righteous, sometimes you just have to say ‘fair enough, well played’ because mud-slinging isn’t a good look on anyone, particularly on those with already dirtied faces.
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July 28th, 2012
“Ferguson has still spent about £120m himself in that period, hardly small change as a standalone figure.”
Half as much, and in millions, that’s a lot. You debunked your whole argument there.
You’re also forgetting the wages being paid to attract such players.
July 28th, 2012
You forgot to factor in the inflation which would show United’s spending under Ferguson eclipsing City’s spending over the same time frame.
City have spent just enough to catch up with United in the short timeframe available before FFP regs kick in.
Otherwise not a bad article.
July 28th, 2012
Forgot to comment on the “killing football” nonsense commonly spouted by usually Arsenal fans.
What proof do you have of this?
Are attendances plummeting at home and worldwide?
Is there a sudden drop in football finances through TV and merchandising incomes? Sponsorships falling away?
Lack of interest from fans on the Internet?
No to all the above, in fact the complete opposite.
Sky would argue they have reinvented football, especially from the godawful dross we had in the seventies and eighties, when fans knocked lumps out of each other and often little kids and pensioners, threw darts randomly into crowds, and the players weren’t much better.
I’m not personally saying football is better now, it’s just different, and certainly from a business perspective it’s a big fat cash cow.
That’s the reality, not some scaremongering bleating from hypocrites who happily welcome players from “little” clubs like Southampton for ten million quid, and pretend they’re straight out of their own youth academy.
July 28th, 2012
Worst most ill considered article I have ever had the displeasure of reading.
Uniteds expenditure has been built on success and earnt not generated though the whim of a bored billionaire looking for a way to kill some time.
There is a history of 25 years of building and rebuilding that sits behind what ferguson has achieved we has been completely ignored here.
The entire premise for this article is flawed, surely it is clear to most that what city have done is a detriment to the integrity of football in fact competitive sort as a whole, or perhaps after Chelsea stint at the top we are just more excepting of it.
July 28th, 2012
You seem to be forgetting…that United’s 25 years of success all started with a new Rich owner (Anderson) pumping millions into the club in the late 80′s enabling Ferguson to build the most expensive side ever fielded in the entire history of English Football to start winning trophies in 1990.
Before Anderson’s millions came along, United spend decades being nothing more than Liverpool’s whipping boys.
This idea that Ferguson built United’s recent decades of success without the aid of a rich owner’s money, like he is some modern-day Brian Clough, is a fantasy believed only by United fans like yourself.
July 28th, 2012
You forgot to mention between 1986-1992 city spent only 1m less than united.
Not a singlge manc in their squad last season either.
Abu dhabi fc.
July 28th, 2012
Last team to win the top flight League with all British players – Man City 1968.
It’s a global game now Salford, like it or lump it – we’d all love World Class players to come straight out of Wythenshawe Town, but they don’t – which is why Wayne Rugney, once a blue always a blue, cost United £28 million pounds all those years ago, and is still costing a British record “250k a week in wages.
July 28th, 2012
When Ferguson first arrived at OT,he struggled. Then he went on a spending spree the likes of which had never been seen before & basically signed every single coveted player available. In those days, only British players tended to play over here, so imagine the price these players would cost if that was the case now ?
City battered that Utd side 5-1 with a team of kids & finished above them, so he spent more,then used his position of wealth & power to make sure Utd took over all the best youngsters City were scouting (& indeed other teams). The Premier league money meant the divide between City & Utd grew & grew.
Utd then allowed wages & transfer fees to spiral as it helped them & Arsenal etc to pull away from all those below who could not afford it & guaranteed them Champion’s League money every year, thus more spending, higher wages.
Nobody complained this was an unfair advantage over clubs like City who were frozen out.
We needed investment to bridge the gap caused by that cartel of clubs with 20 years of Champion’s League money.
Mancini won the league much quicker than ferguson but City are actually following Ferguson’s blueprint.
Unparallelled spending followed by home grown products & occasional big spending. We have much bigger & better plans for building on it though. It will be jaw dropping & set the standard.
Watch.
July 28th, 2012
It should also be noted (ref. David Conn’s excellent “The Football Business” that United were at the heart of the cabal of then big clubs who hijacked the Prem – which was intended to help improve the England team, believe it or not! – and ensured they got the lion’s share of what football was to bring in.
And a very good job they have done of it, that’s for sure. FFP will cement this cabal/cartel in European terms (which is why Platini’s buddy Abramovich was one of the prime movers – suddenly, another club had more dosh than Chelsea), and City kicked the door in just before it closed. We did ten years of spending in three year, as we had no choice.
http://www.dailymail.co.uk/sport/football/article-2064436/Blame-Platini-Manchester-Citys-195m-loss-Martin-Samuel.html
July 28th, 2012
The difference between Utd and City is that Utds money comes from winnings and sponsorships… City’s money comes from a bored Billionaire who bought them the league. The players earned it but the Club itself didnt.
July 28th, 2012
And how do you think United got themselves into a position to START winning prize-money and sponserships in 1990?
It all started with a new rich owner (Anderson) pumping millions into the club in the late 80′s enabling Ferguson to build the most expensive side ever fielded in the entire history of English Football to start winning trophies in 1990.
Before Anderson’s millions came along, United spend decades being nothing more than Liverpool’s whipping boys.
THIS is the point of the article above….United fans whinging about City’s spending is so astoundingly hypocritical it’s laughable
July 28th, 2012
You forgot to mention between 1986-1992 city spent only 1m less than united.
Not a singlge manc in their squad last season either.
July 28th, 2012
So what?
City have outspent United many times before in football history, but that was before United managed to screw everyone else over in the way the Premiership and Champions League rewards the big clubs, and clobbers the little ‘uns.
You’re not called the Rags because you used to be the richest team in Manchester mate, quite the opposite.
July 28th, 2012
Who is this character named Anderson? I must have slept through that period! Not sure who it was that said there are lies, dam lies and statistics but this article proves the point. No mention, as far as I can see, on the most salient fact and that is that City have lost nearly £250 m in the last two years with a further £175m predicted for the next set of figures. Chelsea and city are the only two clubs in the premiership who do not have to consider the bottom line in their accounts. If the author of the article is really interested in talking about value for money then he should work out how much it has cost the abba dabba doos to win the title on the basis of pounds per point! Did city buy the title? Of course they did. If that wasn’t the case then their fans would not be so obsessed with united. Wake up and smell the coffee bitters, you won the title, enjoy it, wear your shirts and lie on the beach and dream; because one thing is certain, come August it will all start again and last season’s title will count for nothing. United fans have experienced that sensation 19 times!!!
PS If we are going back into the mists of time to continue the debate which club was it that spent millions (when money was real and not the plastic stuff it is today) buying Francis Robinson Daley et al and said they were going to terrify Europe? Ah let me think….. Yep that would be city!
July 28th, 2012
Correct Dunc’s boy, money buys success, always has done, so to pretend City are doing something new is just hypocritical – we’ve done it before, so have United.
Difference is, City are not saddled with massive debt by their greedy yank owners, and are set to dominate English football for decades to come – which is very enjoyable for the City fans.
Agueroooooooooooooooooooooooooo..
July 28th, 2012
Any and I mean any utd fan that spouts justification for utd is as deluded as ferguson is now that the glaciers are the saviours of your mighty club. all competetions are won on money and then comes the money.
For any club other than Utd, Arsenal,Chelski and Liverpool to a lesser extent they all have to invest to get anywhere near the champions league and investment would have to be big. Exactly what city had to do. Utd fans jut live on their history, lets face it thats what we keep getting told, you mighty history. you forget the fact that coinsidentaly when utd floated on the stock market you started your modern day history, before the money you was nothing. and thats where your heading again.
July 28th, 2012
United are profitable and have been for ages, any any relies about the debt will just show your lack of intelligence because being in debt doesn’t mean we’re not making vast amounts of money, without our owners we oil rightfully spend £50-60m PER SEASON on players with OUR OWN MONEY AND NOT THE OWNERS. But would we do this? Would we buy 11 world class players, then 7-8 world class subs? Would we over-pay for players? Would we over-pay their wages? Would we buy players with interest from other clubs, not because we need them but so that the other team doesn’t get them? NO! Because we are pro-football. We DON’T want to inflate prices. We DON’T want bratty players who’s self awareness of how great they think they are is increased when they receive that ridiculous wage. We are a self sufficient club who has deserved success. City haven’t done much at all and really don’t deserve the success they’ve bought last season and the seasons before since the owners took over. If you disagree, you’re either a Chelsea, City, PSG, Shaghai or Zenit fan. Manchester United and Arsenal, these are portable, well run clubs who deserve to be at the top of the table instead of Chelsea and City’s owners. Disgusting. Don’t reply to me I won’t response just leaving my thoughts. Oh by the way, terrible article.
July 28th, 2012
“Don’t reply to me”
Why not? you scared your club will be revealed as the main protagonist who started all this money grabbing in football, starting with the Premiership, and loving the Champions League which effectively gives them AT LEAST £20 million extra a season, usually twice that, over the clubs fifth and below in the Prem.
United’s success over the last twenty years will be judged historically as morally corrupt – yes that’s right, the Edwards family and now the Glazers have turned a once proud club into a greed fuelled money making machine.
United’s owners, and their legion of plastic fans don’t care about the inequalities they have built into the English top flight, and the European Cup competition they’ve turned into a closed shop for the rich few.
Anyone who disagrees with me is either a United fan, a Liverpool fan, or an Arsenal fan.
By the way, every time you buy a ticket to watch United, or buy a Bebe duvet cover, or a Wayne Rooney wall clock, you’re propping up a failing shopping mall on a different continent, for a family who probably don’t even know what shape a “soccer” ball is.
July 28th, 2012
Josh there everyone, completely missing the point of the entire article. It’s almost impressive how much is wrong with that comment.
July 28th, 2012
You have used a clever usage of numbers to justify city have not bought the title .. On a whole 20 million revenue expenditure is absolutely understandable for a club .. Lets take City and Chelsea as examples ..I would say Chelsea as a example .. They have spent 600 million on transfers Tat transalates into 60 million per year..Spending i mean should be viewed as revenue expenditure ..A club should have set levels to do tat .. UTD Have nvr distorted markets when i mean distortion its like a single organisation spending 60% of total money spent in tat transfer window is called distortion ..Is called buying of title .. I will make more sense in marketing terms ..Marketing is a revnue expenditure ..It should be for any company be 10-15% of revenue ..Imagine if a particular company in order to dominate the market spends ober 80% of revenue in marketing buying all slots in tv buying all media avenues and then achieving market share ..its called market distortion ..Which is wat MAN CITY CHELSEA PSG ARE doin ..Understand ..
July 28th, 2012
in 1989 fergie spent 160% of the clubs turnover on players .