According to a recent study by sportsdirect.com, over 50% of Liverpool jerseys have been purchased in LONDON as of last year. So where are the Liverpool fans in Liverpool?

For years, Liverpool have possessed and utilised some of the best forwards in the world. The likes of Kenny Daglish, Robbie Fowler, Ian Rush, Fernando Torres and more recently Luis Suarez have electrified the Kop with dazzling performances. These stars left the fans in awe and created flair about Liverpool football club. However, after the recent departure of Luis Suarez to Barcelona, they are stuck with Balotelli as the apparent Super Star' to guide them to glory.

Liverpool’s misfortune in front of goal can best be summed up by Balotelli’s record of the most shots in the league without a goal so far this season.  If Balotelli could focus more on finishing than on his hair or off-field antics, maybe fans will begin to wear the Liverbird more proudly on their chests?

Another explanation could be the rise of Everton. Within the last couple of years, Everton have slowly begun to establish themselves as potential European contenders. In the 2013-14 seasons, new coach Roberto Martinez led the team to an astounding 72 points which was just short of a Champion’s League spot.

An even more depressing statistic is that the city of Liverpool is responsible for just under 7% of Liverpool jerseys sold. The golden age of Liverpool seems to have faded with the fans, as the last top-flight trophy that was lifted in Liverpool was nearly 25 years ago.

Although the city of Liverpool appears to be struggling to sell the shirts of its most famous club, Reds fans are still scattered all over England, and Brendan Rodgers hopes to bring the Liverbird and fans back to life this season...

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