Atletico wanted rid of their record signing after he reportedly fell out with manager Diego Simeone, but they will be hoping a good loan spell increases his value and heightens transfer interest in the summer.
Speaking on his YouTube channel, Romano revealed that an obligation-to-buy option has not even been discussed as part of the deal.
He said: “Let me clarify one point on Joao Felix. Chelsea, at the moment, have not discussed any buy option to be included in the deal – just a loan deal for Joao Felix.”
This no doubt comes as a blow as Chelsea were reportedly ‘trying’ to involve a buy option in the deal for the attacker.
If Felix performs well in west London, Chelsea may want to keep him despite the impending arrival of Christopher Nkunku in the summer.
Given that he joined Atletico from Benfica for £113m in 2019, the La Liga outfit may wish to recoup a large chunk of that fee, so it seems unlikely a deal will be cheap.
There may also be extra competition for him by the end of the season, but if he settles well at Stamford Bridge, perhaps he would prefer to stay where he is comfortable.
Felix has scored 34 goals in 131 games for Atletico and will be hoping to rediscover his scoring form whilst out on loan before taking a further decision on his future in the summer.