West Ham are understood to have renewed their interest in Southampton striker Ricky Lambert, according to the Daily Star.
The Hammers have made no secret of their desire to sign a striker partner for new £15million man Andy Carroll, and appear to have turned their attentions to the man who finished as the highest scoring Englishman in last seasons Premier League.
West Ham tried their luck with a bid for Lambert during the last January transfer window, which Southampton turned down flat.
The 31-year-old went on to score 15 Premier League goals for the Saints, in a season where they went on to avoid relegation comfortably.
The club are adamant they do not want to sell their star man, who has three years left to run on his current deal having only signed an extension to his contract in March.
West Ham are prepared to launch a decent bid for the forward however, after growing frustrated with their hunt for a new striker.
The most recent forward to reject a move to Upton Park was former Chelsea man Salomon Kalou, who despite the club agreeing a £4million fee, opted not to join the Hammers as Sam Allardyce could not guarantee he would be an automatic choice down the middle.
It remains to be seen whether a deal could tempt Southampton, who are looking to take the next step to becoming an established Premier League side under new boss Mauricio Pochettino.