According to a fresh update from L'Equipe, Atletico Madrid's newest offer for Edinson Cavani has once again been rejected by Paris Saint-Germain, who believe the offer didn't represent his true value.

What's the word, then?

It seems that Diego Simeone's chase of the veteran striker is slowly but surely turning into a true soap opera, with the finale nowhere near in sight just yet.

Having made their first proposal of around €10m (£8.4m) in mid-January, the Rojiblancos formulated a fresh proposal yesterday, which amounted to €15m (£12.6m), as L'Equipe state.

Who on earth is that?!?! Can you name all of these obscure January signings?

But that still wasn't enough as Paris Saint-Germain have once again said no to their Spanish rivals as they still believe that the offer did not match the sporting value of the 32-year-old Uruguayan international.

Despite his contract running out in June, the Saints are still quite firm in their stance.

Verdict

Needless to say, Atletico Madrid really need this deal to go through if they are to somehow turn their fortunes around in the remainder of the ongoing 2019/20 campaign.

And while they are still holding onto that third spot in La Liga, they haven't won a single game in their last four fixtures, even getting eliminated from the Copa del Rey against lower-league opposition.

We can't know for sure whether Cavani is the one to fix their issues and set them straight but Simeone seems to realise that he needs a new striker who can be consistent and lethal in the box.

L'Equipe state the Uruguayan remains the Rojiblancos' priority in the ongoing transfer window and with only 22 goals in 21 La Liga games, it's quite easy to see why.

Meanwhile, Paris Saint-Germain might be getting ready to table a huge offer for Manchester City's key man...