On the pitch, Newcastle haven't had the best start to the season after just winning one of their 15 games of the campaign so far.

Off the pitch, however, it seems as though Newcastle's new owners are working behind the scenes to appoint a director of football ahead of the upcoming January transfer window.

That said, it seems as though the club could be heading in a direction on the matter that would not have a lot of Newcastle fans happy.

What's the news?

According to a recent report from the Daily Mail by journalist Craig Hope, Nick Hammond, the former head of football operations at Celtic, has been spoken to by the Newcastle hierarchy about potentially becoming their new director.

Forget about him

With a report from The Scottish Sun evaluating the 20 players that Hammond helped Celtic sign during his time at the Parkhead club for a total fee of £35m and coming away with an overall negative summary, perhaps it wouldn't be in Newcastle's best interest if they hire him as their new director given his track record of poor recruitment at Celtic.

He signed former West Ham striker Albian Ajeti for £4.5m but he has only found the net on nine occasions in 47 outings for the Hoops while adding Polish forward Patrky Klimala to their ranks for £3.5m. The end result of his move was even worse with just three strikes in 28 appearances.

There was also the addition of goalkeeper Vasilis Barkas at £5m in the summer of 2020 but just a year and a half on, he looks set to be heading to pastures new after only 23 games for Celtic.

Thus, taking into account how Newcastle are still in the relegation zone of the Premier League table despite winning their previous league game against Burnley, the Tyneside club will have to make sure they sign find right person to help them sign the correct players in January.

On the evidence provided, it doesn't look like Hammond possesses the tools to be able to turn their season around and avoid the drop down to the Championship by the end of the campaign.

With the same report from Hope claiming that Newcastle have hired an external recruitment firm to help in their search for a director of football, this should give the fans some confidence that the hierarchy are doing their best at making sure they get the right person for the job in and push the club forward.

Looking ahead to the rest of this month and January, it's safe to say that this will be an important period for Newcastle on and off the pitch for the right people to come in behind the scenes and for Eddie Howe and his players to keep getting points on the board and escape the relegation zone.

Yet, if they opt for Hammond, it would surely leave a number of the Toon Army fuming with the decision. His track record of signing players, especially in recent times, is not desirable whatsoever.

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