Four Chelsea stars have fought an almighty battle against an army of giant Alien Invaders. But Blues fans need not worry too much, as their heroes were only taking part in a shoot for the latest 3D projection viral from 188BET.
188BET, the official betting partner of the London club, challenged David Luiz, Branislav Ivanovic, Paulo Ferreira and Nicolas Anelka to play Alien Invaders, a huge interactive video game beamed on to a 90-foot wall in a warehouse in Battersea, south-west London.
The players had to destroy the Alien Invaders by kicking footballs at the giant screen, with 50 points awarded for hitting a single alien and a bonus 188 points on offer for hitting the Alien Invaders ‘mothership’.
After some intense action, striker Anelka was the sharpest shooter with a score of 2088. The Frenchman’s exceptional accuracy was rewarded with a special 188BET Alien Invaders trophy and, more importantly, a donation by 188BET of £1,500 to charity of his choice.
This latest viral from the online gaming company follows on from their hugely popular video created to help promote London Wasps’ St George’s Day game that saw London Wasps players ‘slay’ a 50-foot dragon projected on to the side of Twickenham.
“It was a funny game, a good game to play and I hope one day I can have a garden big enough for this kind of game,” Anelka joked. “The four of us enjoyed it and we were trying to help each other out getting the footballs back but I am happy that I won. The trophy will now sit next to the Premier League medal and all my other trophies!”
Jeff Baker, Head of Marketing Services at 188BET, said: “188BET is always trying to think of new and innovative ways to activate its relationships with its partner clubs. For this video, we combined the latest in 3D projection technology with the skill of Premier League footballers, to create what we hope will be an original, fun and engaging video.”
To help mark the launch, 188BET is offering fans around the world a chance to win a series of money-can’t-buy prizes, details of which can be found at www.188promo.com/invaders.