Aston Villa’s deadline day approach shows why they are different to Fulham in the market

This article is part of Football FanCast’s Transfer Focus series, which provides opinion and analysis on recent transfer news…

On transfer deadline day, Aston Villa boss Dean Smith confirmed that there would be no more incomings as he decided to take a backseat during the final hours after a busy summer period.

What’s the word?

Villa are finally done splashing the cash after 12 new arrivals walked through the door at Villa Park for a total surpassing a monumental £130m figure which at one stage was only stomped over by Europe’s elite in the two Madrid clubs, Barcelona and Juventus.

Smith also shattered the club’s record transfer fee in that time by bringing in striker Wesley Moraes from Club Brugge for £22m who joins the likes of Trezeguet, Ezri Konsa and Douglas Luiz as just a few of the new faces in the West Midlands.

Villa were promoted via the playoffs after defeating Derby County in the final back in May.

Villa aren’t Fulham 2.0

The way Smith and Villa have gone about their business has been rather brash and aggressive which has been comparable to Fulham’s business last season.

The Cottagers signed five players on deadline day this time last year which took them to a similar total of 12 new players arriving at the club – also smashing past £100m spent.

That’s about as far as the similarities lie though as Fulham’s business was very abrupt and late on in the window as already mentioned. They were almost signing players for the sake of it, without too much consideration for who they already had at the club.

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It ultimately didn’t work out as the south-west London club were relegated at the first time of asking.

However, the difference between themselves and Villa is the fact that Smith has acted early – suggesting he’s actually had a plan in mind.

His decision on deadline day not to pursue any other targets must be lauded. The final knockings of the window can often lead to many a manager finding less quality for their problematic areas, something which Fulham oversaw last year.

Aston Villa, though, have performed smart business and stayed away from the deadline day circus.

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