One of the first things FIFA 15 players do when they first play the game is start building their Ultimate Team and bragging about their success or failures to their mates.
It’s all about chemistry, building a team of players who are most compatible with each other and who are capable of truly being the ultimate FIFA team.
FIFA Ultimate Team has launched a creative spot that asks fans to put their game where their mouth is. Every football fan has an opinion on squads, players, and formations but it’s only in FIFA Ultimate Team where they can combine nearly endless possibilities to prove their worth on the pitch.
The spot was developed in partnership with Wieden+Kennedy to communicate the excitement of playing Ultimate Team to football fans that have not played the popular mode.