In Focus: Newcastle need to look elsewhere as Sturridge deal looks to be dead

According to reports in the Liverpool Echo, Newcastle United’s chances of signing Liverpool striker Daniel Sturridge, who has scored 75 Premier League goals in his career, this month have been ended with the Reds only willing to sell the player permanently in a £30m deal.

What’s the word, then?

Well, the Liverpool Echo says that while the Merseyside outfit are prepared to let the want-away centre-forward go before the transfer window slams shut on January 31, they won’t allow the 28-year-old to leave on loan and are demanding £30m for his services.

The news will come as a blow to Newcastle, with The Chronicle reporting on Tuesday that they were keen to bring the England international, who is looking to play regularly to regain his spot in the Three Lions squad before the World Cup this summer, to St James’ Park.

The Liverpool Echo adds that while a loan deal is unavailable now, it could change later in the month if no permanent deal can be done and a large loan fee is put on the table.

How has Sturridge done this season?

The 28-year-old has found himself behind Roberto Firmino in the pecking order, while he has missed their last eight matches in all competitions because of injury and illness.

The striker has scored three goals and provided a further three assists in 14 appearances in all competitions for the Merseyside outfit this term, although the majority of those outings have come from the substitutes’ bench.

Would he be a good signing for Newcastle?

If they could keep him fit, there is no doubt that he would be.

The striker has scored 75 goals in 194 top flight games, and if he is given a consistent run at this level and can stay injury-free he will find the net regularly.

With the Magpies’ striking trio of Dwight Gayle, Joselu and Aleksandar Mitrovic only netting seven Premier League goals between them so far this season, it is clear to see that a fit Sturridge would be a huge upgrade and perhaps even guarantee that they stay up.

Are their chances of getting him over?

If Liverpool aren’t willing to accept less than £30m then they certainly are, with Benitez unlikely to be handed a significant budget that would cover that fee, plus the player’s wages.

Newcastle will hope that a loan deal could be possible later in the window, but even in that case they would face competition from the likes of Southampton and West Ham.

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