This article is part of Football FanCast’s Transfer Focus series, which provides opinion and analysis on recent transfer news…
West Ham United are attempting to push through a deal to sign Eintracht Frankfurt striker Sebastian Haller by using agent Willie McKay, per L’Equipe.
The Hammers are thin in the striking department ahead of the 2019/20 season after losing Marko Arnautovic, Andy Carroll and Lucas Perez in this transfer window.
That has left Manuel Pellegrini with just Javier Hernandez and Jordan Hugill as his striking options and reports on Wednesday suggested that the Irons had tabled a bid worth €40m (£35.8m) for the Frankfurt forward.
And L’Equipe now report that the Hammers have “multiplied approaches” as they attempt to convince the Bundesliga club to do business.
Frankfurt, of course, have already lost one of their key players in recent months, with Luka Jovic moving to Real Madrid.
Haller can do better than the Hammers.
The striker scored 20 goals in all competitions in 2018/19, while also registering 12 assists.
Jovic, who netted 27, has earned a switch to Santiago Bernabeu and now it appears that his strike partner could be on the move too.
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Haller is a prolific forward and his partnership with Jovic took the club to within touching distance of qualifying for the Champions League.
The Frenchman has also been linked with Manchester United, as a potential replacement for Romelu Lukaku, per the Daily Mail.
He would be well-advised to wait, then, and see whether the Belgium international will actually leave Old Trafford.
A move to the Hammers, though, is a sideways step at best. Frankfurt were five points away from Europe’s premier club competition last season; West Ham were 19.
If United are in need of a forward, Haller is good enough to make that move. But even if an Old Trafford switch doesn’t pan out, he is out of the Irons’ league.
After coming close last season, the next step for Haller should be Champions League football or at the very least genuinely competing for it with United. It should not be joining a club that will hope, at best, to challenge for a Europa League place next term.