Sunderland are set for a fourth consecutive season in League One after they were beaten by Lincoln City in the play-off semi-final, but with their new owner Kyril Louis-Dreyfus at the helm football finance expert Kieran Maguire expects him to make a big impact in the transfer market this summer.
The Black Cats are in need of somewhat of a summer overhaul after releasing players such as Max Power and Grant Leadbitter, as well as Aiden McGeady and Charlie Wyke still being yet to sign new deals despite their contracts running out this summer.
When Louis-Dreyfus bought the club off previous owner Stewart Donald he became the youngest chairman at a football club in England, but despite being just 23-years-old he has family experience of running football clubs as his family used to have a majority share in Marseille.
Sunderland fans will be hopeful that their new owner is more willing to spend money than Stewart Donald with his last effort of pleasing the fans being the panic signing of Will Grigg on deadline day back in 2019, but Maguire expects Louis-Dreyfus to dip into his own pocket this summer as he exclusively told Football FanCast:
“In League One, you’re allowed to spend 60% of your revenue, plus any money that the owner puts into the club. So, depending on how much he wants to fund a recruitment drive, he could have a massive impact.
“The club’s previous owner Stewart Donald was, I suspect, far more cautious when it came to spending money because he wasn’t as wealthy as Louis-Dreyfus.”
During Sunderland’s three seasons in League One, they have qualified for the play-offs twice having been beaten at Wembley in the last minute against Charlton the first time before falling to even finish in the top six the season after.
Despite having to face another season in League One at least the Black Cats finally managed to win at Wembley after three visits in the last three season when they beat Tranmere Rovers 1-0 in the Papa John’s Trophy.