According to reports in the Birmingham Mail, Aston Villa manager Steve Bruce says it would take a “mind-blowing” offer for another club to sign striker Jonathan Kodjia this summer.

What’s the word, then?

Well, after scoring 15 Championship goals this season and with Villa set to miss out on a place in the play-off positions, rumours will be rife this summer that Kodjia could become a target for Premier League clubs.

In fact, the Midlands club beat off competition from some top flight clubs when they brought the Bristol City attacker to Villa Park last summer for around £11m.

Now Bruce says that it would take a huge offer if the Ivory Coast international would be allowed to leave at the end of the campaign.

What did he say, then?

According to the Birmingham Mail, Bruce said: “None of us want to sell him. Why would we?

“If someone comes with cheque book and it’s mind-blowing, then we will see what happens.

“But overall we don't want anyone going anywhere.”

How well has Kodjia done?

He has certainly improved as the season has gone on.

Before Bruce’s arrival as manager in October, Kodjia had netted just one Championship goal despite quickly establishing himself as the club’s first choice striker despite having competition from the likes of Ross McCormack and Rudy Gestede.

Is his place under threat?

It depends.

If Steve Bruce continues to play with one main striker, then Kodjia will face competition from January transfer window addition Scott Hogan, which could make his potential departure more likely.

The former Brentford man came off the substitutes' bench to score in the 2-0 win against Wigan on Saturday.

How much would he cost?

Bruce talks about a “mind-blowing” offer, and after scoring 15 Championship goals – with nine matches of the campaign remaining – and with the increased transfer fees that we are seeing in recent years, it could take an offer of around £20m to sign Kodjia this summer.