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Fredi Bobic: West Ham eye Eintracht Frankfurt chief as club’s new Sporting Director

David Sullivan must strive to beat Manchester United and Hertha Berlin to hire Eintracht Frankfurt’s Fredi Bobic as West Ham’s new Director of Football.

What’s the word?

According to Sport BILD, via Sport Witness, the Irons and Red Devils have shortlisted Bobic as an option to be their new Sporting Director after the Eintracht chief announced that he intends to leave Frankfurt at the end of the season.

The 49-year-old has decided to step down from his role at the Deutsche Bank Park two years early, having remained at the club for the 2020/21 campaign to help Die Adler manage through the situation caused by the pandemic after first expressing intentions to leave last summer.

Should West Ham look to appoint Bobic?

Yes, he's the best for the job

Yes, he's the best for the job

No, let Moyes take full control

No, let Moyes take full control

Eintracht had sought to change the former Borussia Dortmund and VfB Stuttgart striker’s mind with the offer of a more lucrative contract, but they are now resigned to losing him.

Bobic believes his time at Frankfurt has reached its end and will now possibly take on a new challenge with Hertha BSC, a club he supports and enjoys a good working relationship with CEO Carsten Schmidt.

West Ham, Manchester United and RB Leipzig are also interested in hiring the 2001/02 Bundesliga champion, as they look to appoint a new Director of Football to fill the currently vacant roles at the London Stadium and Old Trafford.

Frankfurt are noted to have been irritated, both privately and publicly, by the manner at which Bobic announced his departure, and are expected to hold out for compensation in the region of €5m (£4.5m) should any side look to hire the former Germany international.

Bobic is to stand before the Eintracht leadership at a crunch board meeting on March 10th to discuss his exit and actions, at which poin,t Die Adler will decide how best to handle his situation with the club chief believed to be keen on finalising a deal to join Hertha.

Should West Ham hire Bobic?

While £4.5m may seem like a lot of money to pay for the release of Bobic from his Eintracht Frankfurt contract, Sullivan should not baulk at the fee as the German has established a phenomenal record for discovering top talents at bargain fees in the Bundesliga.

Bobic is a hot commodity in Europe for the success Eintracht have built on the pitch during his four-and-a-half-years at the Deutsche Bank Park, having gone from a side that narrowly avoided relegation to one eying regular Champions League football.

He has also rejected offers to take up a Director of Football role at VfL Wolfsburg, RB Leipzig and AC Milan in recent years, and was even once suggested to be in the running to replace Christian Seifert at the head of the German Football League (DFL).

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West Ham United manager David Moyes celebrates after West Ham United's Manuel Lanzini scores their third goal v Tottenham

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Now, with Bobic feeling like he is at the end of the road in Frankfurt, Sullivan should be doing all he can to tempt the transfer wizard to try his hand in the Premier League and hope to see players of the same calibre work wonders for West Ham.

Bobic has been at the Eintracht helm while Ante Rebic, Luka Jovic, Filip Kostic and Andre Silva all agreed to join Die Adler.

Rebic joined Frankfurt from Fiorentina for just €2m (£1.5m) in 2018 and provided 25 goals plus 12 assists in 100 games before leaving Germany for AC Milan in a €32m (£27.5m) deal in 2020.

Jovic left Die Adler in 2019 by sealing a €60m (£52.5m) move to Real Madrid, netting the Bundesliga outfit £42m in profit after the forward – who Kostic describes as “unbelievable” – struck 27 goals and provided seven assists in 48 games across all competitions.

The Serbian was replaced by Silva, who moved to the Deutsche Bank Park from AC for just €9m (£8m), and has since attracted a €30m (£26m) valuation amid interest from West Ham and Atletico Madrid after hitting 16 goals in 38 games this season.

West Ham would surely love to have the man responsible for those deals in charge of their transfer activity, making Bobic a dream hire if Sullivan does whatever it takes to get him.

AND in other news, West Ham have been dealt a huge blow with a David Moyes favourite ruled out until mid-April

Article title: Fredi Bobic: West Ham eye Eintracht Frankfurt chief as club’s new Sporting Director

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