David Sullivan should fund a move for West Ham United to sign Goncalo Guedes in the summer transfer window as Valencia reportedly look to sell the Portuguese forward.

What’s the word?

According to AS, Valencia’s dire financial outlook has seen the La Liga giants slap a for-sale sign on Guedes and teammate Maxi Gomez.

The Mestalla Stadium natives are willing to listen to offers for the pair as they look to drum up vital funds, with owner Peter Lim facing losses of €26.5m (£23m) and challenges to meet Spain’s Financial Fair Play limit.

Reports in Spain last month had touted West Ham as a potential destination for Guedes, with David Moyes said to have an eye on the 24-year-old’s uncertain outlook.

A deal to sign Valencia’s record signing, for whom they paid Paris Saint-Germain £36m in 2018, was claimed to be possible for just €15m (£13m), sparking interest from the Irons as well as Napoli and AS Monaco.

West Ham could look to couple the Portuguese's arrival with a revived pursuit of Gomez, with AS adding that Valencia are open to selling the striker for €18m (£15.5m) just two years on from the Hammers reportedly agreeing to pay Celta Viga €50m (£44.5m).

Gomez has scored 15 goals in 67 games across all competitions since rejecting West Ham’s interest for a move to Valencia, while offering eight assists.

Guedes has 20 goals and 20 assists in 126 games for Valencia, including during his initial season on loan, but has only started 17 of a possible 28 La Liga fixtures this term.

Should West Ham sign Valencia’s Guedes?

West Ham looking to capitalise on Valencia’s dire financial outlook and raiding the Mestalla for Guedes could see Sullivan fund a move for a forward who Javi Gracia lauded as “decisive” and may only need a fresh start to rediscover the form which saw PSG demand £36m.

Guedes lit up La Liga in the 2017/18 campaign during his year on loan with five goals and 11 assists, but abductor and groin issues arose in the following season to kick off his decline and 14 games out with a sprained ankle last term ensured it continued.

This year has been a massive challenge for Valencia as a whole, with Gracia overseeing just eight wins in 28 top-flight games, to sit closer to the relegation zone than Los Murcielagos are to the European places.

Given their struggles, it is no wonder that Guedes has also lost his form, but a fresh start could see that talent return, similar to how West Ham have benefitted from Jesse Lingard since his arrival on loan from Manchester United.

Lingard had not featured in the Premier League this season before moving to the London Stadium in the winter market, but has five goals and three assists to his name from seven appearances in claret and blue.

It’s the 28-year-old’s best return in front of the goal since the 2017/18 campaign, when he registered a career-best eight goals and six assists, but it took 33 games and three times as many minutes as he has played this season for Lingard to reach that tally.

Moyes had the key to unlock Lingard’s best form of his Premier League career, and may have the ability to unlock Guedes’ maximum potential as well.

AND in other news, West Ham are adamant a deal to sign a £100k-p/w “revelation” will be reached…