David Sullivan must strive to reach an agreement with Manchester United for the transfer of Jesse Lingard, amid claims of a potential permanent move to West Ham.
According to TransferMarketWEB, the Irons are adamant that Lingard will stay at the London Stadium beyond his initial half-season loan.
The 28-year-old has proven a huge hit in claret and blue, with Lingard striking five goals and providing three assists in seven Premier League games.
Only against Fulham in February’s goalless draw at Craven Cottage has the England international failed to influence the scoring since leaving Old Trafford in January.
Moyes recently declared aspirations of West Ham reaching an agreement with Manchester United to sign Lingard permanently, noting via quotes by the Daily Mail:
“He’s joined a good group of players. We’ve got international players and I’m hoping we can add to that in the coming transfer window. The job is to try to add to that. But I would hope Jesse sees this as a good place if it’s possible to be done, and if we think that we want to do it at the end of the season.”
West Ham were previously said to have sought the inclusion of a £15m purchase clause in the £1.5m loan agreement for Lingard, though Eurosport claim Manchester United rejected the terms as they expect his value to be upwards of £20m this summer.
Lingard’s promising early form at West Ham will undoubtedly help Man United set a higher asking price at the end of the season, but Sullivan must strive to strike a deal that sees the Warrington-born playmaker remain in east London.
Lingard hit the ground running for Moyes despite rarely getting a look in at Old Trafford under Ole Gunnar Solskjaer this season, with the 2017 Europa League winner’s only action before joining West Ham totalling 179 minutes.
Former Hammers head coach Alan Curbishley believes his time spent in the wilderness gave Lingard the fire in his belly to thrive at West Ham, telling Optus Sport: “He has been a revelation.
“He has come into the West Ham side angry because he cannot get into the team at Old Trafford. He has also come in hungry and that’s the sort of player you want.”
Not only has he been a revelation, but Lingard is arguably now West Ham’s most important player, with his intensity in behind Michail Antonio and emerging relationships with the likes of Said Benrahma and Jarrod Bowen bringing Moyes’ attack together.
Lingard’s ability to cause problems has also been at an unparalleled level, as shown on Sunday when he was alert enough to play a quick free-kick to catch Arsenal asleep, having already produced a sublime finish to fire a half-volley into the top corner from the edge of the box.
Curbishley and Moyes’ comments, plus Lingard’s incredible form, must surely act as distinct messages to Sullivan that West Ham have to seal a deal for the midfielder this summer.