As per club insider ExWHUemployee, the Hammers are believed to have held “discussions” regarding a potential swoop for the 20-year-old, albeit without having actually made a concrete bid to the Blues.
Asked on Twitter about the club’s interest in the Albania international, the trusted source stated: “I don’t think a formal offer has been submitted yet but there has been some discussions as there have with the other targets I mentioned but I believe Broja has always been a top choice for Moyes (something we said months ago)”.
This follows reports that suggest the east London outfit are set to make a bid of roughly £30m in an attempt to the prise the 14-cap starlet from Stamford Bridge, with fellow Premier League side Southampton also said to be keen on a deal, following the player’s impressive stint on loan at St Mary’s last term.
There have also been reports that he could remain at Cobham next term, with manager Thomas Tuchel keen to take a look at the player in pre-season.
Fresh from completing a £30m deal for defender Nayef Aguerd from Stade Rennais, it would appear that David Moyes and co are keen to press on with their transfer activity, with the potential arrival of young Broja one of six further additions that the club could reportedly make this summer.
Although the reported figure for the Slough-born ace may appear somewhat substantial for a player who only has two full seasons of senior football under his belt thus far, his form to date would suggest that he could well be worth every penny.
Having risen through the youth ranks in west London, the £8.5k-per-week gem was sent out on loan to feeder club Vitesse Arnhem in the summer of 2020, eventually netting an impressive 11 goals for the Dutch outfit in total.
That form alerted the attention of the Saints who snapped the £19.8m-rated brute up on a season-long loan deal last summer, with the striker going on to score nine goals in all competitions for the club, including six in the top-flight.
That tally may not be totally eye-catching, with the player’s form having suffered something of a dip following the turn of the year, although it was his all-round game that also caught the eye, with his strength and speed proving a real handful for far more experienced defensive units.
The 6 foot 3 menace also received a glowing reference from former Chelsea boss Frank Lampard – the man who gave him his debut at his parent club – with the 44-year-old stating: “He’s fast, strong, has a real eye for goal and he’s a very, very good young player so I’m very aware of his strengths in a Southampton team playing very well”.
Moyes’ side also saw first-hand just how “devastating” he can be – in the words of his national team assistant coach Sergio Porrini – with the highly-rated prospect having scored a stunning solo goal in the Irons’ FA Cup defeat to Ralph Hasenhuttl’s side in March.
Equally, supporters will also be buzzing to see increased competition for current number nine Michail Antonio, with the 32-year-old the only senior, centre-forward in the Hammers squad at present.
Having such a young and hungry talent to challenge the Jamaica international will add further depth and quality ahead of what will be another long, gruelling season for the club.